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Using QR Codes in Marketing

Posted on 6/14/2011 by SuperUser Account

QR Codes and MS Tags usage growing by the minute…

If you’re not yet familiar with QR codes, they’re similar to the barcodes used by retailers to track inventory and price products at the point of sale.

When you scan or read a QR code with your iPhone, Android or other camera-enabled Smartphone, you can link to digital content on the web; activate a number of phone functions including email, IM and SMS; and connect the mobile device to a web browser.

Any of these functions are easily achieved by properly creating your QR code. It’s a simple process of entering the appropriate data into the QR code generator.

The ability of QR codes to connect people with each other and to multimedia digital content is very useful for businesses and consumers alike.

How QR codes can be used

Your business card allowing someone to instantly load your contact information into their mobile device.
Your brochures and other marketing materials.
The sides of trucks and trailers.
Convention and event nametags
Restaurant menus
Event ticket stubs
Point-of-sale receipts

QR Codes could then link to:

Installation instructions
Sources for replacement parts and service
Directions to your business
The process for hiring your professional services
Valuable coupons and special offers
Recommendations for complementary products and services

The key to a successful campaign is to get your customers to instantly interact with your brand. QR Codes.

Try it now. Scan our Tag and load ClearCloud contact information to your device.


 

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